10 Best Drugstore Eyeshadow Primers 2020

Many of us like to dedicate the majority of our beauty budget to quality foundation and primer. These products cover the majority of the skin, and their higher costs are justified since quality ingredients = fewer skin problems.

While brands like Estee Lauder, Urban Decay and Smashbox may offer high-end cosmetics that are worth the splurge, not all of us have a ton of cash left over to get the extras like an eyeshadow primer.

The good news is that there are plenty of affordable products available, and today, we will share a list of the best drugstore eyeshadow primer brands with you so you can achieve the look you want without emptying the piggy bank.

Top 10 Drugstore Eyeshadow Primers Comparison Table

PictureNameTypePriceRating (1-5)
Rating (1-5)
1. Milani Eyeshadow Primer, Nude, 0.30 Fluid OunceCream$$4.3
2. Etude House Waterproof 10 Eye Shadow PrimerLiquid$$4.3
3. Wet n Wild Fergie Centerstage Collection Take On The Day Eyeshadow Primer CA0...Cream$$4.2
4. Neutrogena Crease Proof Eye Shadow With PrimerStick$4.2
5. NYX Professional Makeup Eyeshadow BaseLiquid$4.1
6. LA Girl High Definition Eye Shadow Primer Eye Shadow Base WhiteStick$4.0
7. REVLON Photoready Eye Primer plus BrightenerLiquid$4.0
8. L'Oréal Paris Magic De-Crease Eyelid PrimerLiquid$$3.8
9. Maybelline Master Prime Long-Lasting Eyeshadow BaseLiquid $3.7
10. e.l.f. Eye Primer and Liner Sealer, NaturalStick$3.6

Primer – How Important Is It?

Primer is very important, especially for those of you who spend a lot of time creating a particular look on the eyes. Applying those products to bare skin is like painting on an unprepared canvas, so always prime.



Drugstore formulas are quite often tinted, which can be a problem for those with darker skin tones.

There is only one colorless product that we found (and liked), which is the Milani Eyeshadow Primer.

The LA Girl Pro Primer is unique since it goes on white and is designed like a pencil, but once you blend it and apply shadow over the top, the colors are quite vivid and vibrant. We recommend it if you have fair skin and want your shadows to stand out more.

What to Expect from Drugstore Primers

If you are willing to use a budget-friendly eyeshadow primer, then there are a few things you should understand when using it:

  • Ingredients are lower in quality
  • Might irritate sensitive eyes

Of course, results vary from person to person, but the drugstore primers aren’t known for working miracles. They are usually more affordable is because the cost of the ingredients is lower, which results in lower product quality, but that isn’t to say that they don’t work. Some of them end up working just as well as – or even better than – some of the high-end brands, which is why we are highlighting only the top products for you.

If you have sensitive eyes, these products might not be suitable.

We will be highlighting the best drugstore eyeshadow primers next, so continue reading to find out what we thought after testing them.

3 Best Drugstore Eyeshadow Primer Reviews

1. Milani Eyeshadow Primer

We highly recommend Milani if you have oily skin. It is probably the most effective product of them all when it comes to keeping the lids dry, which means that your shadow will stay in place longer and the crease won’t show through until the end of the day.

As a cream primer, it applies smoothly and evenly to your skin and blends in very well. They call it a “nude” finish, so it’s not like the other primers on this list that have a tint. If you have an in-between skin tone or darker skin, this will be very helpful since it won’t lighten the color of your eyelids once applied.

Can it get you through an 8-hour workday without a hitch? We would say that for most who use it, it could. It’s a great formula for the price and one worth trying if you haven’t yet found anything that works.

2. Etude House Proof 10 Eye Primer

If you have never tried any Korean makeup products, then Etude House might be a new name for you. We are fans and have had great luck with their sunscreen and lash serum, and this eye primer was another great find worth mentioning.

As a liquid, it goes on smooth and dries evenly, and Etude House claims that it lasts up to 10 hours, which honestly seems like a bit of an exaggeration based on the results we had. Those with dry lids can probably get about 6-8 hours out of it.

Unfortunately, if you have oily lids, this product probably won’t meet your expectations. Many experience creasing and eyeshadow meltdown with it, so we recommend it to users with dry to slightly oily lids. For you, the product should work very well!

3. Wet n Wild’s Take on the Day Eyeshadow Primer

Finally, there is Wet n Wild’s Take on the Day Eyeshadow Primer, and if you have oily lids, you will love it!

First, we will mention that the texture is slightly cakey, so make sure that you prep your skin well before applying it. Users with mature skin would probably be better off with a liquid rather than a dense cream like this.

Once it dries and you apply your shadow, the results will impress you. It holds everything in place very well, even if your skin is rather oily.

As a tinted primer, the light color can be a problem for those with a darker complexion since it will stand out more and give you a lighter base coat. Milani’s primer goes on clear, which one of the reasons why we recommend it over this one, but if you have lighter skin, then the tint won’t be an issue.

Apart from the cakey texture, it definitely earns a spot among the top three in the drugstore category.

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